Launched in 2007, the Fuller Challenge has defined an emerging field of practice: the whole systems approach to understanding and intervening in complex and interrelated crises for wide-scale social and environmental impact. The entry criteria have established a new framework through which to identify and measure effective, enduring solutions to global sustainability’s most entrenched challenges. The rigorous selection process has set a unique standard, gaining renown as "Socially-Responsible Design's Highest Award."
The Fuller Challenge attracts bold, visionary, tangible initiatives focused on a well-defined need of critical importance. Winning solutions are regionally specific yet globally applicable and present a truly comprehensive, anticipatory, integrated approach to solving the world's complex problems.